May 15, 2012 Update: Here’s how to get Analytics reports sent to your inbox in the new Google Analytics. Setting up your Google Analytics account to deliver your reports to your Inbox is a handy way to remember to monitor your web stats. Go to your Dashboard...
Earlier this month we looked at how to make sense of a Google Analytics report. Now we’re going to take a step further and explore Analytics’ Advanced Segments tool. This tool allows you to segment your website users into separate, defined channels to see...
If you are new to Google Analytics, then understanding the monthly Google Analytics Report can be a challenge. Here’s a breakdown of a standard monthly report and what the numbers mean. The Dashboard The Dashboard gives you a quick summary of the entire report....
Recently I discovered a great article from the de facto usability guru, Jakob Neilsen, entitled Traffic Log Patterns. The article consists of two parts, the first being traffic distribution on a website, the second being traffic distribution as related to search...
On Monday and Tuesday of this week, I was in Penticton visiting a client, Theytus Books. Theytus is Canada’s largest indigineous publisher and I’m part of a team doing work for them to analyze some of their business practices and make technology and web...