A Clear Path Through the Noise
You’re juggling deadlines, reports, vendors, and campaigns—and you need clarity, not more complexity. At Boxcar Marketing, we help you figure out what’s working, what’s not, and what to do next.
Digital Marketing Strategy
Optimize Your Marketing: Identify your best traffic sources, content, and audiences.
- Audience Research
- Content Strategy
- Campaign Planning
- Growth Roadmaps
Web and Campaign Analytics
Improve your SEO and discovery, fine tune your ad campaign settings.
- GA4 Implementation
- Conversion Tracking
- Custom Reporting
- Data Cleanup
Training and Team Development
Support your team with an external analytics audit and consultation.
- Live Training Sessions
- Custom Workshops
- Ongoing Support
- Resource Library
Sector-Specific Consulting
Optimize your marketing, get strategic guidance on new and emerging technologies.
- 1-Hour Power Sessions
- Specific Problem Solving
- Actionable Recommendations
- Follow-up Support
We’re Not Your Typical Consultants
We roll up our sleeves and dig into the data. We listen carefully. We speak your language—whether that’s “book launch,” “grant report,” or “GA4 migration.”
- Honest, actionable insights
- Deep experience in your sector
- A strategic partner who is curious, clear-headed, and kind
- Reports and recommendations you’ll actually use
Hi, I’m Monique.
I founded Boxcar Marketing in 2007 after leading internet marketing at Raincoast Books (yes, that Harry Potter era).
And this is James.
With 20+ years in tech, product, and growth—including leadership roles at Slack and Mobify—I help clients simplify complexity and build long-term value.
What We’re Talking About
Underwire: Full-Support for Non-Techies
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Monique is our go-to specialist for site analytics – in terms of designing the analytics setup for a new site, implementing or tuning analytics during site deployment, or deep analysis of analytics data for a live site. She has mad skills and the best insights, by far, that we have ever had re: user behaviour and site performance. Highly, highly recommended to say the very least.
I hired Boxcar Marketing to do a deep dive of our analytics and surveys to create an ad kit (and other documents) based on them. I was blown away by the depth of work and the flawless final product!
Monique helped optimize my business’s online marketing presence. When we began, I hoped to learn basic quick win strategies—Monique taught me much more. She refined our company’s long-term marketing vision and showed me impactful tools and techniques. Her masterclass expertise was amazing to witness and she was truly a pleasure to work with. Monique was both efficient and engaging, my time felt valued. Our team is now deft in our approach to social media, eCommerce, analytics, and digital ads. Because of Monique, I am confident that our business will thrive online.
We have worked with Monique for many years and continue to return to her as an expert on all things digital marketing and ecommerce. Her insights have been invaluable to our team and have structured the work we do every day.
Let’s Make Your Marketing Make Sense
Whether you’re launching a new site, sorting through analytics, or building your team’s skills, we can help.