On June 13, 2008, BookExpo Canada ran a conference called “Another Country: Creative Borders, Globalism and the Age of Collaboration”. This day-long conference was devoted to discussing ideas from other places, including using the internet as a place or a...
This Sunday was the 2008 AGM for the Association of Canadian Publishers. I moderated the first professional development session of the day, which was a panel discussion on online marketing. The panelists were: David Caron, co-publishers of ECW Press Lynn Henry,...
I was in Kelowna, BC, May 22 and 23 for the Meeting of the Centre for Chief Marketing Executives. My fellow presenters included: Mitch Joel, President, Twist Image Bryan Segal, Vice-President, Sales, comScore Inc. Jeanne Houweling, Vice-President, Advertising...
Join me Thursday for the Vancouver League of Drupalers April meeting on Email Newsletters. I’m providing this month’s feature presentation: Email Newsletters: What the F**K? with Monique Trottier from Boxcar Marketing (formerly Work Industries). Learn how...
Did you meet me at CHRA Annual Congress: Breaking New Ground, April 2-5? I was recently asked to share my social media expertise as a speaker at the Canadian Housing and Renewal Association’s Breaking New Ground Conference in Vancouver. The conference focus was...
Work Industries’ second appearance on Lab with Leo showed up online and we’re glad to share it now. In the 9-minute segment Monique shares with Leo her top tips for creating an effective email newsletter. And she knows what she’s talking about...
Tuesday night I presented at the first ever CaseCamp Vancouver. So what is CaseCamp? Think of Bar Camp and shorten it and make it about marketing that uses technology, not just about technology. That’s Case Camp. Presentations are 10-minute, rapid-fire case...
What follows are my notes from a presentation to WESTAF I did this morning. They are point form for referral and may only be really understood by me and the handful of folks in the room on the 31st floor this morning. But here they are nonetheless for your perusal....
(Cross posted from my Up in Ontario blog.) Thanks to the lovely and smart Monique I now know a little more about the SFU Summer New Media Workshops that are coming up this summer, July 31 to August 2. I’ll also ‘fess up and tell you that I’ll be...