Online marketing consultant, lit blogger, adjunct professor at Simon Fraser University and social media enthusiast.
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(Also known as Monique Trottier)
GA4 Path Exploration reports help marketers understand what steps visitors take before or after any particular event or page.
Google and Yahoo have recently announced significant changes to their email authentication and unsubscribe standards, set to take effect from February 1, 2024. As marketers, understanding and adapting to these changes is paramount to maintaining a successful email...
