by Crissy Campbell | Feb 15, 2011 | Online Marketing Tips, Social Media Marketing
In today’s environment, successful public relations needs to incorporate social media. Social media can enhance your public relations efforts because of the potential for word of mouth and how quickly and easily conversations can spread online. Social media has...
by Crissy Campbell | Aug 17, 2010 | Online Marketing Tips, Underwire Newsletter
It’s August and, albeit reluctantly, we are busying preparing for Fall. What better time than now to review your website’s usability? Todd Sieling of Corvus Consulting recently presented at the SFU Summer Publishing Workshops on usability and outlined his...
by Monique Sherrett | Aug 22, 2007 | Online Marketing Tips
If someone contacts your company via email or phone, respond. I know this sounds elementary, however, last week I was looking to hire a web design company and I was astounded at the number of companies who never returned my phone call or email. James and I were...
by James Sherrett | May 9, 2007 | Online Marketing Tips, Web Content
Tech writer Tom Johnson does a nice job of outlining some good practices for creating a usable blog in his article Twenty usability tips for your blog. Much of the advice Tom mentions now comes ready-baked into many blogging platforms, either by default or as a...
by James Sherrett | Apr 17, 2007 | Online Marketing Tips
Here is one simple thing that you can do to ensure your web business practices work for your customers: Pay attention to your contact form and reply when someone hits it! Seriously, this is one of the easiest and most overlooked tactics you can employ. Robert Ouimet...
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