Online marketing consultant, lit blogger, adjunct professor at Simon Fraser University and social media enthusiast. Find Me On Google+ LinkedIn Twitter (personal account @somisguided) Flickr Photos SlideShare: guest speaking Find Boxcar Marketing on Social Media...
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Top 5 Articles of 2011
by Monique Sherrett | Dec 30, 2011 | Monique's Pick
Looking for some marketing articles to read before the end of the new year? Here are the top articles on Boxcar Marketing according to most viewed. 1. How to Manage Your Facebook Business Page Tips on managing a Facebook Page efficiently. 2. Graphical User Interface...
Getting to +1: A Social Approach to Winning Support for Search Marketing
by Monique Sherrett | Dec 21, 2011 | Search Marketing (SEO, Paid Search), Speaking, Work
Last night I presented to the SEMPO Vancouver meetup group on the different perspectives of generalists and specialists when it comes to Search Marketing. In summary, marketing generalists are under a ton of pressure to understand and create effective marketing...
Holiday Eggnog With Rum
by Crissy Campbell | Dec 16, 2011 | Monique's Pick
Photo by Elana Amsterdam Here at Boxcar Marketing, we like eggnog—and it’s even better with rum. Here’s an easy recipe from The Kitchn for Homemade Eggnog that you can make with either rum or bourbon. Yum! To busy yourself in between eggnogs, (if you...

How To Filter Out Internal Traffic In The New Google Analytics
by Crissy Campbell | Dec 15, 2011 | Google Analytics
If you’ve read our post on how to filter out your internal traffic in Google Analytics, you know that it’s important to filter out your internal traffic (employees, subcontractors) in order to avoiding skewing your data.If you’ve read our post on how to filter...

The 12 Days of Christmas (or what you can do before the year ends)
by Monique Sherrett | Dec 8, 2011 | Online Marketing Tips, Underwire Newsletter
Photo by James Sarmiento Merry Christmas. Happy Hanukkah. Season’s Greetings. Between egg nogs, scratch some to-do items off your list. Polish Up Your Social Media 1. Give your social media avatars and profile photos a new look. 2. Deck the halls: – Fine...
Monique Trottier Is Monique Sherrett
by Monique Sherrett | Nov 28, 2011 | Harebrained Ideas
In October, Monique Trottier became Monique Sherrett. And the crazy thing is that she loves the team of James & Monique Sherrett enough to not care that Google is going to be confused about what to display in results for Monique Trottier, or that people on...

New Facebook Insights: What’s New and Who Cares?
by Monique Sherrett | Nov 28, 2011 | Social Media Marketing, Underwire Newsletter
In October, Facebook launched a new version of Facebook Page Insights and they continue to make changes to Page features and available metrics. If you haven’t visited your Facebook Page for awhile here are some things to keep in mind. 1. “Notes” no...

Giant Ant Media on Creating Vancouver Opera’s West Side Story TV Spot
by Monique Sherrett | Nov 23, 2011 | Internet Marketing Strategy, Monique's Pick
The Vancouver Opera is a former client of Boxcar Marketing so we like to champion them and follow their marketing initiatives. Worth calling out is their 15-second TV spot and transit campaign for season opener West Side Story, which also got a lot of play online. Not...

Google+ For Business
by Crissy Campbell | Nov 2, 2011 | Social Media Marketing, Underwire Newsletter
Last week, Google announced, that Google+ is now available for Google Apps users. This is great news for companies, as Google+ has some exciting features for business use. To get started, your Apps Adminstrator needs to activate Google+, following the same process as...
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