Online marketing consultant, lit blogger, adjunct professor at Simon Fraser University and social media enthusiast.
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(Also known as Monique Trottier)
Whether you're a solo marketer juggling campaign reporting or a CMO guiding a team, Google Analytics 4 (GA4) can either be your best friend or an overwhelming data maze. The key? Stop gulping—start sipping. This field guide helps you plug GA4 into your daily or weekly...
April 14, 2025, Monique Sherrett presented at the BC Books publishing summit in Victoria BC | Session 4: Finding your community in marketing and publicity. The below provides a comprehensive overview of the "That's Wild" collaborative campaign, offering practical...
