Blog

+ Free advice and other musings

10 Social Media Listening Tools

by | Aug 20, 2019 | Monique's Pick, Online Marketing Tips

10 Social Media Listening Tools
Hootsuite has a great list of social media listening tools, many of them free.

Need a way to monitor mentions of your brand, author, titles? For the most part the paid tools are expensive and only allow for 5 keyword queries per month on the basic plan. By expensive I mean starting at $39 per month. That said, there are some free tools that are useful for one-off searches or to help assess what social media listening features you need in a paid tool.

Hootsuite has a great guide and list of tips here: https://blog.hootsuite.com/social-listening-business/

Free Tools 

  1. BuzzSumo https://app.buzzsumo.com/alerts/about or see what’s trending https://app.buzzsumo.com/research/trending
  2. Instagram search by hashtags
  3. Sentiment Viz https://www.csc2.ncsu.edu/faculty/healey/tweet_viz/tweet_app/
  4. Social Mention http://socialmention.com
  5. Social Searcher https://www.social-searcher.com/
  6. Twitter Advanced Search https://twitter.com/search-advanced

Paid Tools

  1. Keyhole https://keyhole.co
  2. Mention Mapp https://mentionmapp.com
  3. Mentionlytics https://mentionlytics.com
  4. Sprout Social https://sproutsocial.com/features/social-media-listening

You may also like …

Finding Community & Expanding Your Audience

Finding Community & Expanding Your Audience

April 14, 2025, Monique Sherrett presented at the BC Books publishing summit in Victoria BC | Session 4: Finding your community in marketing and publicity. The below provides a comprehensive overview of the "That's Wild" collaborative campaign, offering practical...

read more
Changing times means changing up your campaigns

Changing times means changing up your campaigns

July-August have been exciting times for changes in technology. Consider the following when planning your fall campaigns. Twitter Became X Do we still tweet? Or do we x and re-x now? This platform continues to be strong for driving website traffic and conversions....

read more