Analytics and Marketing Consulting for Publishers Who Want Results
Boxcar Marketing is a digital marketing consultancy based in Vancouver, BC. We specialize in analytics and marketing growth for teams in publishing, culture, education, and the arts.
Led by Monique Sherrett, the firm is known for its deep publishing sector expertise and clear, actionable insights tailored to decision makers in marketing and sales.


About Monique Sherrett
Founder and Principal Consultant
Monique brings over 20 years of experience in publishing, marketing, and analytics. She’s worked across the book industry — from trade and academic publishers to nonprofits and cultural orgs — combining a sharp strategic lens with a deep understanding of how marketing, metadata, and measurement intersect.
As a speaker, educator, and collaborator, Monique regularly leads workshops and webinars for industry associations and teaches teams how to track performance in ways that actually influence outcomes.
About James Sherrett
Strategy and Growth Advisor
“Learn to do by doing.” It’s a simple phrase, but for James, it’s a professional mantra.
With a career spanning sales, marketing, technology, and e-commerce, James has consistently applied hands-on learning to drive results—growing revenues, building high-performing teams, and leading innovation across sectors.

Curious How We Can Support Your Team?
We work best with people who are passionate about what they do, curious about their data, and want a collaborative partner who can bring clarity and momentum.
Whether you’re launching a new site, juggling vendors, or just feeling overwhelmed by marketing reports, we can help.
