BoxcarMarketing Moving Ideas Online
BoxcarMarketing: Moving Ideas Online

Blog

Friday, September 08, 2006

Graphical User Interface (GUI) prototyping tools

This is one for the nerds out there - let me hear you scream! - here’s a very comprehensive list of Graphical User Interface (GUI, pronounced goo-ey) prototyping tools.

So what use could they possibly have? Well, consider that you’re working on a sign up screen for a website or an e-commerce application. You need to test various versions to see how your users respond. The sign up page is a key conversion page and it pays big time to sweat all the small details.

In the design phase to build each full version is a lot of designer and programmer overhead. Building mock ups or prototypes makes tons of sense. You put the mock ups in front of some prospective users and get fast feedback. You take that feedback and roll it into the next designs, et cetera. The feedback loop makes for quicker mature designs that work for people, which is what matters.

For those of you not totally geeking it up with desktop drawing programs, I recommend the cutting-edge technology of the pencil and paper or the whiteboard. Both offer instant visual outputs, sharing, collaboration, extensibility and iterative versioning. Additional users can be added with minimal gains in overhead. Both also work across platforms and without electricity.

Best of all you get to wave your hands, point at things and scribble all over things, in real time. A great addition to communication is gesture, so don’t how back. Get your hands dirty and wrestle with the screens.

See how cool low tech can be?

Posted by James Sherrett | Tell a Friend
Filed under: • ServicesWeb StrategyWeb MarketingWeb Content | Permalink

Comments

Add a comment

blogWhat we’re talking about

Photo
Lab with Leo #132
10 Email Marketing Tips

Lab with Leo episode 132 — Monique Trottier explains her top 5 email marketing tips.

more

image
Vancouver League of Drupalers
6 Email Mistakes to Avoid

Vancouver League of Drupalers — Monique Trottier warns of 6 email marketing mistakes.

more

projectsProject Highlights

Official Community Plan: District of Ucluelet Wiki

Official Community Plan: District of Ucluelet Wiki
The District of Ucluelet underwent a review of their Official Community Plan in 2008. To accommodate greater community feedback and to engage the community at large, the District chose to add an online component to this process in the form of a wiki.

moreDid you know?

Reuters reports that in 2008 Internet ad spending will surpasses TV ad spending in the U.K to become the #1 advertising medium.

Where do you spend your ad dollars?

(Source: UK Online ad spending to overtake TV this year.)

Latest Blog Posts

Define: Digital Native

Posted by Monique Trottier | 2008 - 11 - 06

IT Department Blocking Access to YouTube? Facebook?

Posted by Monique Trottier | 2008 - 11 - 06

How to Write Good Web Copy

Posted by Monique Trottier | 2008 - 10 - 28

Services

In-house Strategy Consulting

Want an expert to help train your staff?

Search Marketing

Increase your visibility in search results.

Website Design

Update your website design.

About Boxcar Marketing

imageLooking for the bee? Work Industries is now Boxcar Marketing. We don't have a bee, but we're still hardworking.

Vancouver internet marketing strategists
James Sherrett and Monique Trottier are experts
in online marketing strategy. Talk to us about
internet marketing, web design, search marketing and online business strategy.

Contact us.

Subscribe to our blog.
 

Home | About | Services | Projects | Blog | QuickLearn | Free Resources | Privacy | Site Map | Contact

© Boxcar Marketing — Moving Ideas Online

Boxcar Marketing | Suite 302, 70 East 2nd Avenue | Vancouver BC | V5T 1B1
Phone and Email | Subscribe