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Friday, April 28, 2006

Work Industries Testimonial #3: Omnicom Media

The Work Industries testimonials keep rolling in. First Alexandre Brabant of e-Marketing 101 let loose with some kind words. Then Jill Smith of Intrawest made me smile and tell people about her wonderful style.

The latest comes from Paul Jeszenszky, the Director, Search Strategies at Omnicom Group Digital (OMD).

I worked with Paul every day for about a year at Teligence Communications. We built e-marketing campaigns, websites, content and product positioning for their brands and kick started their lackluster web marketing efforts. Working with Paul was always a treat; he was very smart, capable and direct. He worked hard on the things that mattered for success. But now, this isn’t a testimonial about Paul, Dr. J.

On to the kindness! Paul says:

James has a broad understanding of online marketing and always manages to keep up with the quickly shifting marketplace trends. His insights, in my opinion, are especially strong in his understanding of the social aspects of the web and optimizing its usability for actual people.

In all instances where we have worked together, he has shown a determination for conceiving creative solutions and directing their implementation to completion.

He also knows the best fish & chips place in Vancouver.

Paul Jeszenszky
Director, Search Strategies
Omnicom Group Digital (OMD)

Contact me and we’ll talk - about the web or about fish and chips.

Posted by James Sherrett | Tell a Friend
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Thursday, April 13, 2006

Work Industries Testimonial #2: Intrawest (RezRez)

Last week I asked a few folks I have worked with in the past to help me out with launching my new business, Work Industries. If they felt comfortable, I asked them to provide a testimonial about working with me. I published the first Work Industries testimonial from Alex Brabant of eMarketing 101 a few days ago.

The second Work Industries testimonial comes Jill Smith, who I worked with for almost two years at Intrawest‘s spin off, Resort Reservations Network (RezRez, whose website seems to have been purposefully taken offline and now creates a blank browser window. Here is Google’s RezRez cache). Jill was the Director, Operations at RezRez and managed the large sales and customer service teams. In my roles as Director, ePublishing and Director, eCommerce I worked directly with Jill on software and web projects that made our travel business work for our customers and our employees. Basically I led the web face of the business and Jill led the human face of the business. We also both were members of the RezRez executive team.

Jill writes:

“James Sherrett has the ability to communicate in an effective, confident and accessible manner that allows him to engage the attention of any audience.”

This was to be her Official Testimonial. But she also added this, which I think is as appropriate:

I don’t know if I am saying that right, but basically I always have admired how you could handle the biggest bastards, idiots and fools in such a way that kept them engaged and made them understand. How can I say that more eloquently? Help me out, you are the writer :)

Jill Smith | Director, Operations
Intrawest Central Reservations

In closing, Jill also added that “James Sherrett has ruined my ability to car pool into the future as his company was so titillating that no one measures up.” We commuted together across two waterways and through downtown, so we had to be able to work together and accommodate each other in transportation as well.

Thank you for your candour and honesty, Jill. Never let the bastards grind you down.

Posted by James Sherrett | Tell a Friend
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Tuesday, April 11, 2006

Work Industries Testimonial #1: eMarketing 101

Last week I asked a few folks I have worked with in the past to help me out with launching my new business, Work Industries. If they felt comfortable, I asked them to provide a testimonial about working with me.

The first testimonial to arrive was from Alex Brabant, someone I’ve worked with in web marketing for the past 6 years. At one time, for 2 years running, we managed the largest advertising budget in Canada with both Google and Yahoo. We created a methodology (Alex calls it ‘The Recipe’) for search engine advertising whose value creation and efficiency still eludes people. We broke new ground in online marketing for travel and tourism, social networking and telephone services.

Alex writes:

“I have worked with James Sherrett several times over the years in different industries. With his thorough understanding of Internet technologies, his outstanding talent and intelligence as well as his understanding of e-commerce, James is one of the best web project managers I have encountered. He can successfully integrate new technologies in any business and increase sales to the level you have been hoping to achieve for years. If you are thinking about launching or expanding your web presence, you can stop searching as you have found your match. I truly recommend James for any web project you want to put together. Seriously, you will be glad you did.”

Alexandre Brabant
Search Marketing Specialist
eMarketing 101

When you hire Work Industries, you hire a network of the best web professionals, specialists in all the key areas that make a website and web strategy work.

Want to know more? Talk to us and we’ll get to work for you.

Posted by James Sherrett | Tell a Friend
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Thursday, March 02, 2006

First Testimonial

Work Industries Einstein Testimonial

Posted by James Sherrett | Tell a Friend
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blogWhat we’re talking about

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Agriteam Canada Website Redesign

Agriteam Canada Website Redesign
Agriteam Canada is a major Canadian international development consultancy that works in a range of sectors and disciplines around the world. Agriteam wanted to update their existing website to better communicate the fundamental strengths of their organization, showcase its values as well as its proven record of delivering successful and sustainable project management.

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Reuters reports that in 2008 Internet ad spending will surpasses TV ad spending in the U.K to become the #1 advertising medium.

Where do you spend your ad dollars?

(Source: UK Online ad spending to overtake TV this year.)

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