Blog & Free Advice
SES San Jose 2009, August 10-14
Search Engine Strategies is the event for search marketing and optimization. It’s one of my favourite conferences and I’m disappointed that my schedule doesn’t allow me to attend this year. But if you are going, I’d love to have notes or feedback on the conference. And if you’ve never gone before and are going to San Jose, here’s what I would do. August 10...
Online Video Tips and Tools
Crissy, the Boxcar Marketing intern, has been working on a number of video projects this summer, and we wanted to share our tips and tools with you. Video on the web is used for much more than entertainment. For businesses, it can be a great way to get your marketing message out — video content is the most commonly shared type of content online. Below is a list of tips and tools on using video...
ExpressionEngine Roadshow, Seattle, Oct 2 2009
Friday, October 02, 2009 8:00 AM - 7:00 PM Pravda Studios, Seattle, WA Register Here http://eeroadshow.eventbrite.com Come join us for a day-long series of sessions on ExpressionEngine, our favourite content management system. Summary of Sessions 8:30-9:30 am Breakfast and Registration 10am-11am “Introduction to ExpressionEngine - From The Man” by Leslie Camacho 11am-noon “Making Money Selling EE Add-Ons” by a great group of panelists Lunch and hang out time 1pm-2pm &ldquo...
Get Search Optimization Help at SES San Jose 2009
Do you have a strategy in place to increase your website’s search ranking? Need help? SES San Jose is a search engine strategies training and conference series that will teach you how to optimize and market your site within search engines. Who Should Go? Marketing Managers Creative Directors E-Commerce Managers Brand Managers Business Analytics Directors Media Buyers Media Planners SEO Specialists/Consultants PPC Analysts Webmasters Web Developers and Designers IT Project Managers What...
Register for BookCamp Vancouver
Registration for BookCamp Vancouver 2009 Unconference: Exploring New Ideas in Books, Publishing and the Future of Reading is now open. The free unconference will be taking place on Friday October 16th at Simon Fraser University Harbour Centre campus in downtown Vancouver. Sign up now. Seats are going fast! BookCamp Vancouver is a user-generated unconference that brings print publishers, educators, community builders and the tech community together - for free! BookCamp Vancouver is an opportunity to explore...
Pitfalls and Best Practices for Building Online Communities
Building successful online communities isn’t easy. To help us out, Powered recently held a webinar on the Pitfalls and Best Practices for Building Online Communities. Below is what they had to say. Just because you built it, doesn’t mean they’ll come. Community: an interactive group of people connected by a common interest. Marketer’s Sins * Thinking that you know it all already - Tropicana changed their ‘look...
SES San Jose 2009
THE search engine marketing and optimization event of the year is here. SES San Jose is a 4-day training and conference series that covers PPC management, keyword research, SEO, social media, link building, duplicate content, multiple site issues, video optimization and usability. This year, the keynote speakers are Clay Shirky, author of Here Comes Everybody and Nicholas Fox, Business Product Management Director for Google AdWords. Location McEnery Convention Ctr 150 West San Carlos St. San Jose,...
Digital Publishing: Connecting Publishers to New Media Consumers
Going digital isn’t easy. Here at Boxcar Marketing we’ve been struggling with the lack of information available on how publishers can go digital. If you’re a publisher who’s ready to implement a digital strategy and want more information on digital formats, distribution, and digital rights management, SFU’s Digital Publishing: Connecting Publishers to New Media Consumers workshop is a great opportunity to learn the steps to...
Live Optimization: Improve your SEO Clicks and Conversions
Everyone wants to rank #1 on Google, but how do you get your site to rank higher? MarketingExperiments held a web clinic: Live Optimization: Improve your SEO Clicks and Conversions, to explain how to better optimize your site for search. These are their tips. There are two trends in search: 1) It’s getting more and more competitive to get to the top of search rankings. 2) If you’re not on the first page, you...
Web Content Management Workshop
Join Monique Trottier of Boxcar Marketing and other tech-savvy panelists for an informative workshop on web content management, put on by SFU Summer Publishing Workshops. The workshop runs August 4 - 6 at SFU Harbourcentre. The cost for all three days is $500. From the SFU Summer Publishing Workshop website: “We’ll introduce you to web content management tools and what they offer. We’ll talk about book content, magazine copy, marketing messages, images and...