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Wednesday, February 27, 2008

Email marketing tips on the Lab with Leo

Work Industries’ second appearance on Lab with Leo showed up online and we’re glad to share it now.

In the 9-minute segment Monique shares with Leo her top tips for creating an effective email newsletter. And she knows what she’s talking about because she’s the force behind the Underwire newsletter: full support for non-techies.

Lab with Leo episode 132 — Monique Trottier explains her top 5 email marketing tips.

And if you liked that, you might also like Monique’s post on 10 email marketing tips.

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Thursday, February 14, 2008

QuickLearn: Search Marketing 101

Do you want to attract more visitors to your website?

Register for the QuickLearn business training series. Our first session is Search Marketing 101.

QuickLearn: Search Marketing 101
presented by Alexandre Brabant of eMarketing 101
hosted by Monique Trottier of Boxcar Marketing

February 19
6:30-8:30 pm
Location: Boxcar Marketing offices, suite 302, 70 East 2nd Ave. (corner of Main and Quebec)

Cost: $120

Search marketing is one of the cheapest, most cost-effective ways to promote your company and drive qualified leads to your website.

Most people find search engines to be a mystery. How do I get my website to rank higher in search listings for key phrases related to my business, products or services? Should I consider paying for advertising placement on search engines?

Effective search marketing and optimization is the key component to any successful online presence. If you are unsure of how search works, how to integrate search into your existing promotional campaigns, or why search is important to your business—this is the session for you.

Register Online Today

For more information or to register in person, contact Monique Trottier at 778-837-9012.


Alexandre Brabant is the president of Vancouver-based eMarketing 101. He is a leading Search Marketing Specialist and the Co-Chair of SEMPO Canada, Canada’s Search Engine Marketing Professionals Organization.

Wednesday, February 13, 2008

Introducing the QuickLearn Business Training Series

Do you want to get up to speed on some aspect of online marketing?

Alexandre Brabant of eMarketing 101 and I are starting a training series for business professionals.

About QuickLearn
QuickLearn is for business professionals looking to hone their skills, or get up to date quickly, on online marketing.

We are offering 2-hour sessions for small groups of 5-10 participants.

Each session will focus on a specific aspect of online marketing, for example, Get Started with Search Marketing, Get Started with Business Blogging, Understanding Web Stats, Improve Your Website Design, and Attract More Visitors.

If you are interested in QuickLearn, take our survey.
Click Here to take survey

Book Recommendation: Blogging for Dummies, 2nd Edition

New to blogs? Check out Blogging for Dummies, 2nd Edition.

Susannah Gardner of Hop Studios and Shane Birley of Left Right Minds are the authors of Blogging for Dummies, 2nd Edition (published by Wiley). 

Both are friends, but I would recommend this book regardless.

Susannah and Shane offer expert tips for new bloggers and bloggers looking for ideas and resources on improving their blog. The book includes explanations in plain English, quick information for techies and non-techies, tear-out cheat sheets and top 10 lists.

Blogging for Dummies, 2nd Edition is a great resource book for business and personal bloggers.


What’s the promise?

Discover how to create and maintain visitors to your blog, protect your privacy and your job, deal with spam and inappropriate comments, find your voice, and use your blog to promote your business.

Does it deliver?

Yes.

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Tuesday, February 12, 2008

Personal Technologist on Lab with Leo

A few months ago I taped a segment with Leo Laporte for his show Lab with Leo. The show airs on various techy TV outlets in Canada, the US and Australia. Because of the delay from taping to airing and then encoding for the web, I hadn’t seen the segment until I found it last night on Google Video.

I’ve included it below, if you’re at all interested. The experience of doing the segment was excellent fun, and I’d recommend it to anyone. I even had makeup applied.

Lab with Leo Laporte Episode 135 — James Sherrett talks about the Personal Technologist:

Special thanks to Ryan Yewell, a Chase Producer for Lab with Leo, for stickhandling the whole process and my anxious questions. Thanks, Ryan!

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blogWhat we’re talking about

Photo
Lab with Leo #132
10 Email Marketing Tips

Lab with Leo episode 132 — Monique Trottier explains her top 5 email marketing tips.

more

image
Vancouver League of Drupalers
6 Email Mistakes to Avoid

Vancouver League of Drupalers — Monique Trottier warns of 6 email marketing mistakes.

more

projectsProject Highlights

Wellness Checkpoint PPC Campaign

Wellness Checkpoint PPC Campaign
"Impeccable ... a pleasure to work with ... you deliver spectacular results."

—Mark Tisdale, VP Sales & Marketing

moreDid you know?

42% of social media users who are 45 years and older are likely to use online channels to research products. This is significantly more than among younger users. Source: Social Media Reality Check

Latest Blog Posts

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Posted by Monique Trottier | 2010 - 2 - 16

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About Boxcar Marketing

Boxcar Marketing logo Vancouver internet marketing strategists James Sherrett and Monique Trottier are experts in online marketing strategy. Talk to us about internet marketing, web design, search marketing and online business strategy.

imageLooking for the bee? Work Industries is now Boxcar Marketing. We don't have a bee, but we're still hardworking.

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