Please note that as of tomorrow, August 15th, Work Industries World Headquarters will be located at the following address:
Work Industries World Headquarters
Suite 302 – 70 E. 2nd Avenue
Vancouver, BC, Canada – V5T 1B1
Anyone looking to reach us by post, with a cheque perhaps or an invitation to a swanky affair, should direct their love, paper and postage to James Sherrett at this address, care of Work Industries.
If you’d like to drop in and see our swish 125 square feet, call first then use this handy Google map of our office location.
I speak for all of us here when I say we’re very excited to take Work Industries out of the home and into the office. We’ll be sharing office space with some great companies like Echo Memoirs and Capulet Communications.
Professionalism, ho!
How to Track AI Traffic in GA4: A 1-Minute Marketing Tip
The 1-Minute Marketing tip “How to See AI Traffic in GA4” explains how to track website traffic from AI tools and assistants using GA4 custom channel groupings. The process involves...
Read More
AI Use in Publishing & Marketing: What 24 Practitioners Told Us
Over the past few weeks, I ran a short survey on AI use among marketing and sales professionals in publishing, arts, and education. The respondents were Boxcar Marketing subscribers and...
Read More
How to See Which Pages Are Performing Best in GA4
If you want to know which pages are performing best in GA4, the answer is not just “the ones with the most pageviews.” A high-traffic page can still have weak...
Read More
How to Diagnose Search Traffic Loss (SEO & GEO)
The modern search landscape is undergoing a fundamental shift. For two decades, the relationship between search visibility and site traffic was linear: rank higher, get more clicks, which meant more...
Read More
Ways to Support Author Marketing
The Big 5 have robust author portals and training ecosystems. Most small- and mid-sized presses don’t. So what’s the lightweight, effective version? How to Build Author Momentum (Not One-off Moments)...
Read More
BC + AI Ecosystem
Becoming Founding Member #145 of BC + AI Ecosystem Association feels both timely and necessary. AI is already reshaping how cultural work is discovered, produced, distributed, and valued. AI raises...
Read More