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http://www.boxcarmarketing.com/blog/item/become-a-web-marketing-genius/ According to a recent study, 61% of Canadian consumers turn to social media when researching purchases. Yet only 27% of Canadian organizations have a social media budget and only 15% have measurable social media objectives in place. Why are companies not taking advantage of social media? Because most companies do not have the knowledge to develop and execute a successful, integrated, online marketing strategy. Common questions include: “How do you manage all of the time required?” “What best practices should I follow?” “How do you measure success?” And “Why do I care if someone had coffee this morning?” Boxcar Marketing is working on easy-to-use checklists, templates and guides to help you with high-level strategy and day-to-day workflows. Are you interested in that resource? These documents are paid products that are a step between the free content on the blog and the full-blown consulting services we offer. We would like to know what you think. Please tell us what would be most valuable to you. Take the 1-minute survey. Want to get started right away? Here are some of the free resources you may have missed: Internet Marketing: How to Measure Success. 3 steps to measuring the success of your online marketing campaigns. 

7 Tips for Creating an Effective Email Newsletter.
 Best practices for writing and sending email newsletters. Ask for Support: Excel Tip for Separating Full Name into First Name Last Name. Learn how to separate first name and last name using formulas in Microsoft Excel. http://www.boxcarmarketing.com/301/