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Web Content Management Workshop

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Event Date
August 4, 2009, 9:00 am - August 6, 2009, 5:00 pm

Location

515 West Hastings, SFU Harbourcentre
Downtown Vancouver
August 4 - 6, 2009

Click here to register

Description

The workshop costs $500 for all three days.

Put on by SFU’s Summer Publishing Workshops, this workshop will provide you with the orientation you need to make strategic and economically responsible decisions for managing content digitally.

Unless you’re still setting metal type, you have digital content already. But folders full of InDesign files aren’t going to get you very far anymore. Luckily, most digital content can be handled by a range of free, web-based tools. Web content management isn’t just for websites, it’s for all kinds of digital media, destined for all kinds of outputs.

We’ll introduce you to web content management tools and what they offer. We’ll talk about book content, magazine copy, marketing messages, images and other media, and of course the web itself and the audience connections it makes possible. We’ll cover software and techniques; when it’s appropriate to manage content yourself and when it’s appropriate to contract an external Digital Asset Manager. Most importantly, we’ll focus on how to do all of this without breaking the bank.

For full details visit the Web Content Management workshop page.

Download the registration form here.

See more events in the category: Web Design

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There was a 50% click-through rate increase in paid search when consumers were exposed to influenced social media and paid search. This means that consumers exposed to social media activity are more likely to click on a brand’s paid search ad, compared with those exposed just to the brands’ paid search. (Source: Search and Social Media Report)

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About Boxcar Marketing

Boxcar Marketing logo Vancouver internet marketing strategists James Sherrett and Monique Trottier are experts in online marketing strategy. Talk to us about internet marketing, web design, search marketing and online business strategy.

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