Event Date

Location

Summer Publishing Workshops
Simon Fraser University Vancouver
515 West Hastings Street, Vancouver

Click here to register

Description

A part of SFU’s Summer Publishing Workshops, Marketing through Social Media will teach strategies to leverage social media to market brands and products.  Topics include commonly used social networking features, a survey of the content management systems that make social media possible, and how to encourage the exchange of user-generated content about your brand or product.

July 11
9am to 5pm
$225 CDN

Through case studies and group activities, we will go behind the scenes on each company and product, from conceptual development to market implementation, and hear about the successes and challenges each company has experienced.

The workshop is aimed at publishers and marketing directors. An understanding of common marketing concepts and basic website strategy will be an asset.

For more information, visit the Marketing Through Social Media page.

Register for this workshop.

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