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Event Date
August 6, 2010, 1:00 pm - August 9, 2010, 10:00 pmLocation
Summer Publishing Workshops
Simon Fraser University Vancouver
515 West Hastings Street, Vancouver
Click here to register
Description
A part of SFU’s Summer Publishing Workshops, Digital Strategy: Editors’ Intensiveis a four-day intensive workshop. Participants will work collaboratively to conceive and develop editorial strategy, decision-making, and process organization. Lectures will cover strategies, tactics, techniques, and tools for streamlining the publishing process.
August 6th to 9th
9am to 6pm
$600 CDN
At the end of this workshop you will know how to do the following:
- Strategize marketing and promotion online
- Use XML without a degree in rocket science
- Produce e-books without wiping out your margins
- Work effectively with freelancers and off-site collaborators
- Manage and archive your works with the future in mind
- Develop a working digital strategy for your organization
This workshop is ideal for editors and other publishing staff who are looking to streamline or reorganize editorial workflows with the digital world in mind.
For more information, visit the Digital Strategy: Editors’ Intensive page.
See more events in the category: Publishing
What we’re talking about
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Project Highlights
Namaste Publishing Website Redesign
"Monique Trottier, the President of Boxcar, won our absolute trust from the get-go. We were able to give her command of the ship and rest knowing that when the waters got rough, we were in the safest and most knowing of hands. She was able to take our vision and make it a reality. Do we recommend Boxcar Marketing? You should be so lucky as to acquire their services.""
—Constance Kellough, Publisher
Did you know?
Social media is now an essential element to executive marketing strategies. By the end of 2010, 90% of CMOs said that they’re participating in 3 or more social media activities. In 2011, 93% of CMOs plan on using some form of user-generated content to help make product and service decisions. The most popular forms of user-generated content used in 2010 include customer stories (59%), product suggestions or ideas (54%), polling (49%), and customer reviews (47%). (Source: Bazaarvoice)
About Boxcar Marketing
Vancouver internet marketing strategists Monique Sherrett, Crissy Campbell and James Sherrett are experts in online marketing strategy. Talk to us about internet marketing, web design, search marketing
and online business strategy.
Looking for the bee? Work Industries is now Boxcar Marketing. We don't have a bee, but we're still hardworking.
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