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How to Set Up Google Analytics Email Reports

Tuesday, May 15, 2012 | Posted by to Google Analytics

It’s easy to schedule email reports in the new version of Google Analytics. You can set up email reports to be sent to your own inbox, to colleagues within your organization or anyone else who needs to be kept updated on a regular basis on your website’s performance. You can choose to send your Dashboard Report, any of the Standard Reports (Visitors Overview, Traffic Sources Overview, Goals Overview, etc.) or, if you have Custom Reports set up, you can send a Custom Report. (Don’t have Custom Reports set up? Read this post on using Custom Reports. And here’s a Custom Report Configuration so you don’t have to create your own.)

How To Get Google Analytics Reports Sent to Your Inbox

1. Log in to your Google Analytics account. Go to the report you want to email and click on Email under the title of your report. (We’ve highlighted it in green below.)

set up Google Analytics email reports

2. In the Email Report box, enter the email address you want the report sent to (multiple email addresses need to be separated by a comma) and, if you want, edit the subject line.

Email report box

3. Next to Attachments, you can specify the file format you’d like the report to be sent in.

Email reports attachments

4. Set the Frequency (Once, Daily, Weekly, Monthly or Quarterly) and Day of Week you’d like the report sent.

5. If you click on Advanced Options you can set how long you want the email setting to be active for.

Email reports advanced options

6. Write an email message in the text field. This message will go out with all of the reports.

image

7. Click Send

Looking for more help with Google Analytics? Check out our blog category on Google Analytics tips.


Crissy Campbell

Crissy loves wine and board games. Together when possible. See more posts by Crissy Campbell. You can also find her marketing tips on LinkedIn and Twitter.

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Comments

Thursday, June 21, 2012 at 7:29 am

Philbeaux says:

This looks like it would be cool, but can you choose what stats Google sends you?

I personally find (for me) that Google Analytics, as a whole, is just way too too much for the info I want.

Tell me who came, what they looked at, how they got there, where they came from.

Wednesday, June 27, 2012 at 4:16 pm

Crissy Campbell says:

Hi Phil,

Yes you can choose which reports Google sends you, either one of the preset reports that you find in the left navigation or a custom report that you’ve created.

Just visit the report you want sent to you and click on Email under the title of your report.

Since it sounds like you’re looking for specific information, setting up a custom report would be best. This post on custom reports may help: http://www.boxcarmarketing.com/blog/item/setting-up-custom-reports-in-google-analytics/

Cheers,

Crissy

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