10 Tips for Getting Results from Social Media

Right Course Magazine, Business in Vancouver’s magazine on executive training and professional development, just published an article written by Boxcar Marketing titled “Class (Inter)actions: Top tips for getting results from social media.”

The article is great for marketing professionals, business owners and employers who are looking to incorporate social media marketing into their existing marketing mix or improve upon existing online marketing initiatives. Learn how to develop a social media strategy, monitor progress, optimize campaigns, and measure success (return on investment).

Boxcar Marketing’s 10 top tips for getting results from social media include:

1. Define your goals
2. Listen to your customers
3. Draft a simple social media policy
4. Start conversations
5. Humanize your company
6. Establish your identity
7. Know your customers
8. Reward true fans
9. Acknowledge screw-ups
10. Integrate online and offline

For a closer look at getting results from social media, read the full article in Right Course on page 21.
Download Right Course Magazine 2011 [PDF].