Blog & Free Advice
What’s New in Social Media
A few social media developments that are currently on our radar: New Facebook Promotions Guidelines In early May, Facebook revised their promotions guidelines, simplifying them and making them easier to understand. The most important change to Facebook’s promotions guidelines is that you can no longer use Facebook Likes as votes. For example, a photo or post with the most Likes can’t win a promotion or contest. Other changes to Facebook&rsquo...
Twitter for Business: Getting The Most Out Of Twitter
Twitter is an excellent tool for sharing information, promoting your business and engaging with your fans. Whether you’re new to Twitter or just need to polish up on your skills, here are some helpful resources for using Twitter for business. Find Your Twitter Audience One of the most challenging aspects of Twitter is building fans and followers. How to Build Your Twitter Tribe This post from Social Media Examiner explains where to find...
Is Your Business Blooming?
It’s May. Is your business blooming? Photo by Markusram CC BY-ND 2.0 Back in December, the Underwire Newsletter posed 3 questions related to business planning for 2011. Now it is time to see how things are going. Did you work out how to answer yes to the 3 big questions? Would you say your company is becoming more effective at meeting customer needs? Have you recently implemented a large-scale innovative campaign or several small-scale innovative pilot projects? ...
How To Use Social Media For Events Part 2
Photo by Jerk with a Camera How to Use Social Media for Events is a two-part blog series on best practices for event promotion and management using social media tools. Part 1 looked at tools such as WordPress, Eventbrite, Facebook and Twitter for organizing and promoting your event. Part 2 will look at ways to use social media tools, such as Foursquare, Facebook Places, UStream, Slideshare, Google Docs and Survey Monkey, during and after the event. Social...
How to Use Social Media for Events
Photo by kk+ How to Use Social Media for Events is a two-part blog series on best practices for event promotion and management using social media tools such as WordPress, Eventbrite, Facebook and Twitter. Part 1 will look at tools to use for organizing and promoting your event. Part 2 will look at ways to use social media during and after the event. Social media tools are great for organizing and promoting events. Not only can social...