It's not just the Easter Bunny who hides Easter eggs. Programmers and designers are in on the game. Below are some of my favourite hidden gems around the web.
1. The Muppets: Pöpcørn
Make sure the captions are enabled. There's an aside from the caption writer. Plus it's the Swedish Chef so it's funny on its own.
https://www.youtube.com/watch?v=B7UmUX68KtE
2. View Source on the Coca-Cola Company website
Well done, I say. view-source:http://www.coca-colacompany.com/
3. Google the word Tilt
There are a ton of these search commands. Type “do a barrel roll”. Or visit google.com/pacman to play a game of Pacman with the Google Logo.
4. Cut it out, Kickstarter
Go to Kickstarter and scroll to the footer. Watch for the little scissors icon. Click the scissors a few times to find this Easter egg.
5. Cornify Your Website
Freak out your colleagues by adding unicorns and rainbows to any website with the Unicorn Apocalypse Chrome extension.
6. A List Apart Stands Apart
Watch what happens to this team photo when you resize your browser window. Open this page, then click and drag the corner of your web browser to make it smaller. You'll see a great example of “Responsive Web Design” in the article by Ethan Marcotte.
7. The Fabergé Big Egg Hunt
Fabergé (and the world’s biggest Easter egg hunt) raises money for charity with this real-life Easter egg hunt that encourages all collectors to share their egg pictures on social media with @TheBigEggHuntNY and the hashtag #TheBigEggHuntNY. The Big Egg Hunt started in London in 2012. Eggs were hidden across the city and people were encouraged to hunt for them to win various prizes. The egg sculptures were then sold to raise money for charity organization Elephant Family.
Beta 5 Chocolates in Vancouver BC is running a simplified version of the Egg Hunt on social media this year. What I like about the Beta5 Chocolates campaign is that the Easter eggs are hidden near their retail location, which in itself can be hard to find. The geographical landmarks help potential customers realize just how close they are to amazing chocolate.
8. On a Mac? Zoom in on the TextEdit Icon
Mac users can enjoy this little Easter egg. Go to Applications, click on the TextEdit icon then click the spacebar to zoom in on the icon. The letter starts “Dear Kate, Here’s to the crazy ones.”
Want more ideas for how to use Easter eggs in your marketing strategy? Click here.
Had enough? Search YouTube for “Beam me up Scotty.”
